Per Send or as a Licence?

Bulk email solutions are priced in two common ways: a monthly subscription based on the number of emails sent, or a software licence. With a subscription the cost rises as volume grows. With UlakPost, sending is done from your own SMTP account (Gmail, Outlook or corporate), so there is no separate software fee per email; only your email provider's daily sending limits apply.

Starting Price

Urasys prices for the UlakPost bulk email software start at $35 + VAT (as of October 2026). The final amount is set by a quote prepared for your needs according to the items below; quotes are free of charge.

Items That Set the Price

  • Version: The Windows desktop version or the web version installed on your own server.
  • Number of users: How many people will use the software and in which role (administrator, staff).
  • Setup: Especially for the web version, server and initial configuration support.
  • Tracking service: A small service installed on your own web space to measure opens and clicks.
  • White label: An interface running under your own name, colour and logo.
  • Licence term: The validity period of the licence and renewal.

What to Count Beyond the Price

  • List quality: A permission-based, up-to-date list decides results more than the software does.
  • Sender account: Your own domain and a properly configured email setup.
  • Legal obligations: Obtaining permission and handling unsubscribes remain the sender's responsibility; the software provides tools that make it easier.

Try It First

UlakPost can be tried with your own lists for 14 days without entering a licence. That way you judge the price after seeing whether the product really fits your work.

Example Scenarios

The scenarios below show how scope changes the price; the exact amount is set after a survey and quote.

Single-user sales office

The desktop version is installed on one computer and sends from your own Gmail or Outlook account. Licences start at $35 + VAT.

Sales team

Several users with administrator and staff roles; installing the tracking service on your web space and initial configuration support are added to the scope.

Agency (white label)

The interface runs under the agency’s own name, colour and logo; the web version is installed on your own server. User count and setup set the price.

What's Included?

  • Software licence
  • 14-day trial
  • Installation documents and tracking service files

What Is Charged Separately?

  • Email account and domain costs
  • Server/hosting for the web version
  • Out-of-scope custom development
  • VAT

Prices are in US dollars and exclude VAT; the Turkish lira equivalent is stated in the quote at the exchange rate on the quote date.

What to Check When Comparing Quotes

Looking only at the total can mislead. Put quotes from different companies side by side with these questions:

  • Is pricing per send, or a licence?
  • On whose server are your data (contact lists, campaigns) stored?
  • Does open/click tracking run on your own domain?
  • Are unsubscribes and consent records managed automatically?

How We Work

  1. Needs analysis and survey: We review the current situation on site or remotely and clarify the need together.
  2. Design and quote: A quote covering scope, equipment and timeline is prepared.
  3. Installation and testing: The system is installed as planned and tested before going live.
  4. Training: Managers and users learn how to use the system.
  5. Maintenance and support: Regular maintenance and intervention when needed keep the system up to date.

With 8 years of experience and more than 500 projects, we provide same-day on-site or remote service across Türkiye and Northern Cyprus.

Frequently Asked Questions

Do I pay per email?

No. Sending uses your own SMTP account; only your email provider’s daily limits apply.

How many people can I send to?

The limit is set by your email account’s daily sending quota, not the software; UlakPost spreads sending over time accordingly.

What is needed for open and click tracking?

A small tracking service is installed on your own web space; without it emails are sent but cannot be measured.

Can I try it before buying?

Yes, you can try it with your own lists for 14 days without a licence.

If you would like a concrete figure for your own business, see our UlakPost page and contact us for a free quote.

Related article: Permission and Deliverability in Email Marketing